Privacy Policy
Introduction
This Privacy Policy explains how Asphalt Direct Paving ("we," "our," "us," or "the Company") collects, uses, and protects information from visitors to our website at www.asphaltdirectpaving.com (the "Site") and from individuals who contact us or request our paving services (collectively, "you" or "Users").
We are an asphalt paving contractor serving Dover, New Jersey and the surrounding areas. We collect personal information primarily so we can respond to quote requests, schedule and perform paving work, and communicate with you about our services. By using this Site or submitting information to us, you consent to the practices described in this Privacy Policy.
We encourage you to read this Policy carefully so you can make informed decisions about sharing your information with us.
What Information We Collect
We collect two general categories of information.
Non-Personal Information. This is information that does not identify you personally and is gathered automatically as you use the Site. It may include your device and browser type, operating system, language preference, referring website, the pages you view, how you navigate the Site, and the approximate date and time of your visit. We use this information to keep the Site working properly and to understand how visitors use it.
Personal Information. This is information that identifies you or could reasonably be used to identify you. We collect Personal Information that you choose to provide and certain technical identifiers, including:
- Contact and project information you submit through our forms, such as your name, email address, phone number, service address or job location, and details about the paving work you are requesting.
- Communication records, such as emails, text messages, or notes from phone calls when you reach out to us.
- Technical identifiers associated with your visit, such as your IP address, general (city/region-level) location derived from your IP address, and cookie identifiers.
We do not require you to create an account, and we do not knowingly collect more information than is needed to provide an estimate or complete your project.
How We Receive Information About You
We receive information in the following ways.
- Directly from you when you fill out a contact or quote-request form, call or text us, or otherwise reach out.
- Automatically when you browse the Site, through cookies and similar technologies (see “Cookies” below).
- From third-party service providers that help us operate the Site and our advertising, such as website analytics and advertising platforms (see “Analytics and Advertising” below).
How We Share Your Information
We do not sell or rent your Personal Information. We share information only as described below:
- Service providers. We share information with trusted third parties that perform services on our behalf, such as our website host, form and email providers, analytics providers, advertising platforms, and (where applicable) call-tracking or scheduling tools. These providers are permitted to use your information only to perform services for us.
- Legal and safety reasons. We may disclose information if we believe in good faith that doing so is necessary to comply with applicable law, legal process, or a governmental request; to enforce our agreements and policies; to investigate or prevent fraud, security issues, or illegal activity; or to protect the rights, property, or safety of our company, our customers, or others.
- Business transfers. If we are involved in a merger, acquisition, or sale of all or part of our business, your information may be transferred as part of that transaction, subject to this Privacy Policy.
Cookies and Similar Technologies
A "cookie" is a small file placed on your device when you visit a website. Cookies help websites function, remember preferences, measure traffic, and support advertising.
Our Site uses:
- Session cookies, which exist only during your browsing session and are deleted when you close your browser;
- Persistent cookies, which remain on your device for a set period and help recognize returning visitors and remember preferences;
- Third-party cookies, set by services such as Google Analytics and Google Ads to measure Site usage and support advertising.
Most browsers let you refuse or delete cookies through their settings. If you disable cookies, some parts of the Site may not work as intended.
Analytics and Advertising
Google Analytics. We use Google Analytics to understand how visitors find and use our Site, such as which pages are viewed and how often the Site is accessed. Google Analytics collects information like your IP address and on-site activity, but we do not use it to identify you personally. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.
Google Ads. We advertise our services using Google Ads. Google and its partners use cookies and similar technologies to measure ad performance (conversion tracking) and to show our ads to people who have previously visited our Site (remarketing) as they browse other sites and apps across the Google network. We do not receive your name or contact details through this process — only aggregated or pseudonymous data about ad performance.
You can control the ads you see and how your information is used for advertising through Google’s Ads Settings. You can also learn more about Google’s practices.
Your Rights
Depending on where you live, you may have the right to:
- Confirm whether we hold personal information about you and request access to it;
- Request that we correct inaccurate or incomplete information;
- Request that we delete your personal information;
- Object to or request that we limit certain processing of your information; and
- Opt out of marketing communications at any time.
To exercise any of these rights, please contact us using the details below. These rights may be subject to certain legal limitations, and we may need to verify your identity before responding.
California Residents
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA/CPRA), including the right to know what personal information we collect and how we use it, the right to request deletion, the right to correct inaccurate information, and the right not to be discriminated against for exercising your rights. We do not sell your personal information or share it for cross-context behavioral advertising in exchange for money. To make a request, contact us using the information below.
Do Not Track
Some browsers offer a "Do Not Track" (DNT) signal. There is no common industry standard for responding to DNT signals, so our Site does not currently respond to them.
How We Protect Your Information
We take reasonable measures to protect the information we collect and maintain. Our Site is hosted on a reputable hosting platform, and we use industry-standard safeguards such as secure (HTTPS/SSL) connections and access controls to help protect your information against unauthorized access, use, or disclosure. We also require our service providers to maintain appropriate safeguards. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
Third-Party Websites
Our Site may contain links to other websites or services we do not own or control. This Privacy Policy does not apply to those third parties. We encourage you to review the privacy policies of any third-party sites you visit.
Marketing
With your permission where required, we may use your name, email address, or phone number to send you information and promotional materials about our paving services that we think may interest you. Every marketing message will include a way to opt out. If you unsubscribe, we will remove you from our marketing lists, though we may still send you non-promotional messages such as responses to your inquiries or administrative notices.
Children's Privacy
Our Site is intended for adults and is not directed at children. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.
Updates to This Privacy Policy
We may update this Privacy Policy from time to time. Material changes take effect when we post the revised Policy on this page, and the "Last Modified" date above will reflect the most recent revision. Your continued use of the Site after we post changes constitutes your acceptance of the updated Policy.
How to Contact Us
If you have any questions about this Privacy Policy or how we handle your information, please contact us:
Asphalt Direct Paving
59 Guy Street
Dover, NJ 07801
Phone 973-267-3040
59 Guy Street
Dover, NJ 07801
Phone 973-267-3040
Last Modified: July 2026
